Branding Form About the Company 01. What's the name of your company/product? 02. In which business sector does your company operate? e.g.non-profit,healthcare,technology,etc. 03. Describe your company's business 04.What products/services does your company offers? Describe them in details 05. What channels does your company use to contact potential clients? About the Project 01.Project range Logo Rebranding Logo + Brand-Guide Upgrading Existing Logo Full Branding System (Logo, brand guide, stationery, website, etc.) 02. Company or product name which will be a part of the logo? Include lower and uppercase letters 03. Slogan/Tagline? Will the slogan will be part of the logo or will be optional? 04.What style of logo? Work Mark Organizational name in a stylied type/font becomes the logo Pictorial Mark An image or shape that is easily recognizable is used to represent your business. Abstract Mark An abstract shape or symbol is used to convey the values of your business. Letter Mark Letters/initials from your business name are used to create a logo. Emblem Organization name enveloped by a pictorial element or shape Character A character or mascot to represent your business No Preference Designer’s choice. 05.Main Mediums? Where will the logo be used? File formats, jpg, gif, png, eps, pdf, etc 06.Logo Characteristics Feminine, young, luxury, modern, playful, loud, refined , simple, subtle, masculine, mature, economical, classic, serious, quiet, complex, obvious, spatial, dynamic, retro, technical, futuristic 07.Logo Color. Preferred colors,colors to avoid 08.Mandatory Elements Define any mandatory requirements or legal considerations including legal trademarks, copyrights. 09.Logos which you like or dislikes?why these? Explain briefly and provide URL 10.References and inspirations. List website addresses, which can be used as benchmarks or which reflect the way you imagine your project to look like 11.Desired date of completion? When would you like to see your brand launch? Specific key dates. Materials Needed in Branding System 01. Office Supplies. Business Cards Document Folders Pens Document Templates Binders Letter Head Envelopes Notebooks Form sales form, return form etc 02.Promotional Materials Catalog Billboard Door Hangers Brochers Cups Decals Leaflet/Flyer T-shirts Bags 03.Brand Experience. Advertsing Campaings Web/interactive Packaging Tradeshow/Events Product Launches Mobile Marketing Social Media Video/Motion Graphics Email Marketing 04. Other.any other needs not listed above Submit